What Makes Us Different?


Integration With Your Dental Practice’s Systems

Through the use of our proprietary ProspectTracker tool we are able to integrate with your dental office software. This means that we are able to seamlessly access production figures and track leads with a high degree of accuracy. We then leverage the data to create more informed marketing strategies. Other agencies simply can’t provide you with the level of detail that we can.

Over a Decade of Experience

We know internet dental marketing. After all, we’ve been doing it since 2006. Working with practices in the U.S. and Canada for more than a decade has given us the know-how necessary to reach high-value patients.

Close Communication With Our Partner Doctors

As your internet marketing partner, we meet with you regularly to assess the effectiveness of our marketing strategies, build on successes, and improve weaknesses. We find that collaboration leads to superior results.

Bottom Line Focused

At the end of the day, dental internet marketing is about getting a return on investment for your practice. Our ProspectTracker tool helps us to do everything we can to keep you profitable.

Who We Are


Have you ever wished you could accurately determine how much your internet search marketing was actually returning to your practice? Lane Anderson founded ProspectaMarketing in 2003 with a unique approach to internet search marketing that does just that.

ProspectaMarketing has helped generate millions and millions of dollars in new patient revenue for dentists across the U.S. and Canada. We help our clients connect what happens online with what converts offline in the practice. As an internet dental marketing agency, we serve a number of dental practices that are committed to growing successfully with expert online marketing. Those same practices are committed to delivering a quality of care that is commensurate with our marketing messages.

What Our Partner Dentists Say

Dr. Shane Sykes

The Reno Dentist


I am constantly approached by other marketing companies trying to sell me their services. When I rattle off a quick list of everything I would want from them, from keywords to tracking numbers to production data, and that the ROI must beat what I currently get, they usually look rather confused and politely excuse themselves from the office. Prospecta is the best!

Dr. Jeff Gray

Jeff Gray DDS


If you are thinking about someone to help you with internet marketing, my first choice would be Lane Anderson and Prospecta.

Dr. Michael Bjornbak

Sherman Oaks Dental


Lane and his team are attentive to details and responsive to our internet needs. We have gotten some great new patients from ProspectaMarketing. The great news is that Lane is always up on the trends in internet marketing. Thanks to Lane and his team and we hope to continue to see growth in the number of internet patients we get.

Want to Learn More?

Contact us today to learn how we can help you grow your dental practice.